The Evolution of Location-Based Services

For the past several months I've been experimenting with various location-based services (LBS).  Foursquare, Gowalla, and Yelp have been the main ones I've been using.  I realize there are others such as Facebook Places, Loopt, Brightkite, etc., but I had to start somewhere to see what all the fuss was about.  I have a couple... Continue Reading →


A 3-Step Plan for AMC Theatres

I'm a member of AMC Insiders which means I occasionally complete surveys about ideas they're bouncing around in the corporate offices of AMC Theatres.  One of the recent surveys I completed included questions to gauge my interest in several potential services they could offer while you watched movies.  Some of the ideas they asked about... Continue Reading →

I’m Afraid of Hallmark Stores

"Birthday's were invented by Hallmark to sell cards." - Ron Swanson, NBC's Parks & Recreation Hallmark has received a bad rap as the "inventor" of several holidays with the intention of selling more greeting cards.  Although I'm not a fan of the phrase "they're a victim of their own success" for Hallmark it may be true.... Continue Reading →

Customer Loyalty – a look at AMC Theatres

AMC Theatres has eliminated their free MovieWatcher rewards program and replaced it with a fee-based program they are calling AMC Stubs.  I could make an argument both for and against loyalty programs.  At their core, loyalty programs try to motivate more frequent customer traffic and increase spending during each visit.  A loyal customer is more... Continue Reading →

The Sound of Silence

Like most of the midwest, we were hit by a severe winter storm this week.  According to the National Weather Service, our total snowfall was 13.5" with winds reaching 44 mph.  My relatives in Michigan call us wimps.  That amount of snow is nothing.  I have to agree with them.  The people around here are... Continue Reading →

This Family of Five Cut Cable

A little over a month ago, we made a rather bold decision.  We decided to cut our DISH Network subscription.  We didn't replace it with Comcast, DirecTV or any other cable/satellite service.  Instead, we replaced our cable boxes with Roku units.  These rather tiny boxes tie into our wireless internet network and allow us to... Continue Reading →

Traditional Thanksgiving Lasagna

Some people may think my family is a bit, "off."  We don't always do things that are expected or that "everyone else is doing."  I'm sure there are many examples that I could come up with, but at this time of year the most obvious example is our traditional Thanksgiving lasagna.  It just so happens... Continue Reading →

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